Walmart, Hollywood and VUDU – The Beginning of a Beautiful Friendship


Just about everyone loves movies, our new devices allow us to take our entertainment with us almost everyplace we go, but something has been missing. You buy a DVD and need to watch it at home (or in your car). You can save it to your computer and convert it so you can send it to your ipod. Alternatively you can buy or rent your movies already set up for your devices as a download from the iTunes store, but then you don’t have a hard copy for your collection.

Well, I’m not ready to say this is the solution, but it IS the next step in portable media options for those of us who like to keep what we buy. Walmart, in partnership with the major Hollywood studios is just about to increase the value of movie ownership for its customers. Starting on April 16th, 2012 in more than 3,500 stores, Walmart customers can bring their DVD and Blu-ray collections to a Walmart store and receive digital access to them from the partnering studios. 

It works something like this, grab your Sony, Fox, Warner Brothers, Paramount, or Universal movie and take it to your Walmart Photo Center where a Walmart associate will open a free VUDU account for you. You let the associate know if you would like standard or HD conversion, and the associate will then authorize a digital version of your movie to be added to your VUDU account, no uploading, no bother and you head home with your old movies still in hand. Lastly, simply log onto from most internet connected devices and watch your movies anywhere, anytime.

 An equal conversion for standard DVDs and Blu-ray discs will cost $2 and standard DVDs can be upgraded to HD for $5. Perfect? No. Opening the door for movies to be sold with digital rights and other options? I hope so, I have a lot of room left on my iPad. For more information visit


4 reviews or comments

chuck817 Says: March 15, 2012 at 5:21 am

if you all ready own the movie
why would you pay even more companies to watch the movie you already own
I understand if you are buying the electronic version of the movie for cheap and down load it to you equipment then thats a good deal
but what there offering is a streaming service so now you are paying
walmart, VUDU,and your ISP to watch a movie you already own not to mention you need a VUDU compatible device to watch said movie
oh and one more thing if you travel outside the USA you cant watch it.

Any digital service that doesn’t allow someone to take the video with them is pretty much useless
the only time that this service would be any good is if the movie you own has been damaged by someone or something (like your dog chewing on the disk making it unusable) and the movie is out of print and you cant buy a second hand copy of it anywhere on the cheap

Julie Says: March 15, 2012 at 5:55 am

I agree, Its not the answer. I just see the promise of perhaps, digital rights being made available at the same time you purchase hard copies. Its also a good option for folks who dont know how to download or convert stuff, like my Grandma! (and you do get to keep the video)

Wilfred Moase Says: March 15, 2012 at 7:36 am

Now if they would just do this for VHS home videos ?? to me that’s where the demand is.We don’t watch a Movie more than once so why get another copy ?

Lyrics & Music Says: March 20, 2012 at 10:45 am

he only time that this service would be any good is if the movie you own has been damaged by someone or something (like your dog chewing on the disk making it unusable) and the movie is out

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